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John Lewis Black Friday 2021: Early deals and what deals to expect

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John Lewis is a high-end department store known for its expansive product range and exclusive deals, and this Black Friday we’re expecting big things from the retail juggernaut – keep scrolling to see everything you need to get ready for John Lewis’ Black Friday sale.

What is Black Friday?

Black Friday is a weekend-long global sales event that originated in the US and takes place the day after Thanksgiving, with major discounts being offered online and in-store at most major retailers.

This year, the Black Friday sale starts Friday, November 26, with most businesses continuing the sales over the weekend and finishing the following Monday – which is referred to as Cyber Monday – this makes it a four-day sales extravaganza.

The proximity to the festive season makes this sale extremely popular with savvy shoppers, as they can ensure they’re ticking off their Christmas shopping lists with some steep discounts.

Does John Lewis participate in Black Friday?

Yes, they do. John Lewis is a top participator in this event, offering monumental discounts across a range of categories.

These categories include (but are not limited to) homewares, toys, fashion, beauty, tech, and appliances – so there will be plenty of opportunities to do some present shopping as well as pick up any items you’ve been eyeing up over the year.

What Black Friday deals can we expect from John Lewis in 2021?

While John Lewis is keeping the specifics of their sale hush-hush, they have published a Black Friday page full of tips that will help you score the biggest savings. This page will also be updated on the day with hot deals, so we recommend bookmarking it in advance if you’re planning on shopping at John Lewis on the big day.

The tips on this Black Friday page include:

  • Creating a wish list to keep track of everything you want to buy.
  • Have a read through the John Lewis buying guide to help you find what you’re looking for.
  • Read through reviews through the products you’re considering buying to make sure they’re up to scratch.

As we already mentioned, there’s no real way to know for sure what will be discounted in this years sale. If the past year’s sales are anything to go off, however, we’re expecting to see prices slashed off all of their major categories – with tech and home appliances being the most popular with consumers this year.

Is John Lewis doing any early Black Friday deals?

While these aren’t official Black Friday sales, John Lewis always has a few good deals running on their website. Right now our top picks for their best deals are:

Shark IZ201UK Anti Hair Wrap Cordless Vacuum Cleaner – was: £348.99, now: £249.99.

LG 32LM637BPLA (2021) LED HDR HD Ready 720p Smart TV – was: £249, now: £219.

LG TONE Free HBS-FN4 True Wireless Bluetooth In-Ear Headphones – was: £99, now: £59.

Denby Halo Speckle Glaze Coupe Dinnerware Set – was: £131.95, now: £101.50.

Amazon Kindle Paperwhite – was: £119.98, now: £94.98.

LSA International Wine Collection Stemless Red Wine Glasses – was: £40.32, now: £33.60.

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