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Made In Chelsea star Amber Atherton is a pretty big deal right now.
Yes, the 29 year old star, who was born in Hong Kong, may well be known for her stint on the popular reality show but it turns out she’s also doing big things in the tech world too.
The beautiful star recently swapped the SW3 postcode for San Francisco after moving across the pond and it looks as though she’s loving life while there.
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And Amber has evidently been exploring her surroundings white there, posting a snap in California and another crossing the border into Texas.
The star, who boasts just shy of 14,000 followers on Instagram, appears to have moved to San Fran as a result of her career.
Amber’s latest venture, named Zyper, is a marketing platform which focuses on influencer culture with the star determined to bring an end to sponsored posts and follower counts.
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The Made In Chelsea alum explained to the Evening Standard at the start of 2020: “Anybody can buy 10,000 followers in 10 minutes and use a photo-editing app to create great content and anybody can accept $100 to write a post about toothpaste.”
What Amber’s platform does is use a secret algorithm to connect brands with their true “superfans” as opposed to paid-for influencers.
Amber also spoke to the Evening Standard about the “silly money” she’d been paid to promote products in the past.
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The amazing creation from the savvy star completed Silicon Valley’s Y Combinator programme and it seems the reality star is working very hard on it.
Aside from this, Amber has enjoyed a successful modelling career after being scouted by Premier Model Management at the age of 15.
Since then, she’s popped up on the pages of Vogue, Love, Harper’s Bazaar, The Sunday Times Style and Tatler.
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Moving on from modelling, Amber then went on to create the pilot of Made In Chelsea, before starring in it herself.
The star is a regular presence on Instagram and one of her recent posts shows off her incredible abode.
Amber penned: “We shape our dwellings, and afterwards our dwellings shape us.' – Winston Churchill. 3 months ago I moved into my dream little apartment and began to fill it with art, books and all manner of eccentric curiosities.
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“It's a mix of my Hong Kong hometown via @shanghaitang & my English roots via @mrsaliceshop and it's starting to feel very much like home.”
In the snaps, Amber shows off a very elegant bedroom with large windows, indoor plants, net curtains and a big bed.
The lounge is as stylish as the star herself, boasting wooden floors, a large white fireplace, a quirky Zebra print chair and books galore.
The star has lined her walls with colourful photos, and her dining room is chic with floral wallpaper and a large chandelier hanging over a wooden table.
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