What does the rapid expansion of IHG’s Garner brand signify for the hospitality industry? Garner has achieved a remarkable milestone by reaching 100 open hotels globally since its launch in August 2023, making it IHG’s fastest ever brand to scale worldwide.
This impressive growth is supported by a global pipeline of almost 80 hotels, indicating strong demand and strategic planning. In 2025 alone, Garner’s openings accounted for 52% of IHG’s total openings, showcasing its pivotal role in the company’s expansion efforts.
In the Americas, Garner recorded 32 signings and 23 openings in 2025, while in the EMEAA region, it opened 43 hotels. This includes significant milestones such as its debut in Japan with three openings in Osaka and the introduction of its first properties in Mexico, Italy, Turkey, and the U.K.
Garner Hotel Mazatlán Beach marks the brand’s first property in Mexico, while Garner Hotel Rome Aurelia is its first in Italy. Garner Hotel Istanbul – Airport Arnavutköy represents its entry into Turkey, and Garner Hotel Preston Samlesbury is the first in the U.K.
According to Karen Gilbride, a spokesperson for IHG, “Garner’s initial global success reflects IHG’s proven expertise in building and scaling conversion-ready brands that owners and guests trust.” This statement underscores the brand’s strategic positioning within the competitive landscape of the hotel industry.
Despite the challenges faced by the hospitality sector, particularly in regions like Asia where recovery has been uneven, IHG continues to report strong growth. Gilbride added, “Even as we’ve reached some amazing initial milestones, we’re just starting to tap into Garner’s full growth potential and look forward to introducing its unique offering to more owners and travelers in the years ahead.”
As IHG navigates the evolving market, the future of the Garner brand appears promising, with plans for further expansion and innovation. However, details remain unconfirmed regarding specific future locations and timelines for additional openings.
