Five Guys BOGO Deal Celebrates 40th Birthday

Five Guys BOGO Deal Celebrates 40th Birthday

Five Guys is celebrating its 40th birthday with a buy one burger, get one free (BOGO) offer, valid through Thursday, March 12, 2026. This promotion, aptly named the “40th After Party,” is available exclusively online and through the Five Guys app.

Customers can redeem the offer using the code FGAFTERPARTY, but it is important to note that the BOGO deal is not valid for in-store orders. This promotion follows the initial BOGO offer that launched on February 17, 2026, which resulted in food shortages at some locations.

Founded in 1986 by Jerry and Janie Murrell, Five Guys has grown to include approximately 1,500 locations across the United States. The company has expressed gratitude for the overwhelming response to its promotions, with Jerry Murrell stating, “We were genuinely humbled by your response.” However, the chain also acknowledged challenges, admitting, “We didn’t meet our own standards, and that’s not something we take lightly. So, we’re asking for a do-over.”

In conjunction with the BOGO deal, Five Guys plans to distribute around $1.5 million in bonuses to its store employees, highlighting its commitment to staff welfare during this celebratory period.

Despite the excitement surrounding the promotion, some locations, particularly in Tennessee, faced shortages. Reports indicated that there are 32 Five Guys locations in Tennessee, with 9 in Nashville, 6 in Knoxville, and 4 in Memphis.

As the promotion continues, Five Guys aims to ensure a smoother experience for customers and employees alike. The company has expressed its commitment to meeting customer expectations, stating, “We are truly sorry that we didn’t meet your or our expectations.”

With the BOGO offer set to run until March 12, 2026, customers are encouraged to take advantage of this limited-time deal while it lasts. Observers are keen to see how the company manages demand and supply as the promotion progresses.

Details remain unconfirmed regarding the overall impact of the promotion on future offerings and store operations.